GM FLEET & COMMERCIAL
Site Redesign and Video Testimonial Series
The undertaiking of the redesign of the GM Fleet & Commercial website was a very large undertaking. From early stages of site and U/X development to vehicle asset creation and organization. This project was a year in the making but the results showed. With rich video content and a user-friendly design, it came a long way from where it started. In addition to the site, I also worked on emails, OLA, rich media, video content, updates to some of their other sites, and print.
GM FLEET & COMMERCIAL
Stories from the Road
When redesigning the GM Fleet & Commercial website, we approached them with an idea to generate content through a video series of testimonials from current clients with deep loyalty long term partnerships. This included everything from scripts to finding customers, shooting and editing a total of 15 videos.
